Strategy
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Stop Chasing Cultural Relevance. Start Creating It.
Disclaimer: The views and opinions expressed in this guest column are those of the author and do not necessarily reflect the official policy or position of Hotel Interactive. The author may have an interest in the products, services, or business…
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AKA Launches Health and Wellness Program for Long-Stay Guests
PHILADELPHIA — AKA has launched Atelier AKA Health + Wellness, a portfolio-wide program designed to incorporate fitness, sleep, nutrition and other wellness services into its long-stay hospitality model. The program is organized around five areas: movement, sleep optimization, longevity, mindfulness…
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Baoase Rebrands as Baoase Curaçao and Plans 14 New Accommodations
WILLEMSTAD, Curaçao — Baoase will add 14 private plunge-pool suites, a resort pool and a restaurant as part of an expansion scheduled to open in January 2027. The project will increase the boutique resort’s inventory from 23 to 37 accommodations.…
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Anticipating Change in Hospitality: The Rise in Short-Term Group Sales Bookings
Group sales booking windows are tightening nationwide, in some instances compressing to as little as 30 days, marking a significant departure from the 12-plus-month lead times the industry once relied on. The shift is not limited to one market. Hotels…
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Villatel Launches Multi-Brand Hospitality Platform
ORLANDO — Villatel has launched a multi-brand platform that organizes the company into two business lines: Villatel Resorts and Homes by Villatel. Villatel Resorts will focus on resort properties that pair larger-format accommodations with hotel-style hospitality, while Homes by Villatel…
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Sailrock South Caicos Introduces New Hurricane Refund Policy for Travelers’ Peace of Mind
Sailrock South Caicos, the premier luxury resort in the serene and picturesque Turks & Caicos Islands, is pleased to announce a new refund policy designed to provide guests with peace of mind when booking their stay. Effective immediately, Sailrock South…