Stories
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A Fast Hotel Website Can Still Have a Broken Booking Journey
Disclaimer: The views and opinions expressed in this guest column are those of the author and do not necessarily reflect the official policy or position of Hotel Interactive. The author may have an interest in the products, services, or business…
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Building AI Tools That Hotel Teams Actually Use
Disclaimer: The views and opinions expressed in this guest column are those of the author and do not necessarily reflect the official policy or position of Hotel Interactive. The author may have an interest in the products, services, or business…
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FSM 2026: Looking Beyond Price When Deciding What’s Worth the Investment
At Food Service Management Summit 2026, food service leaders took on a seemingly simple question: What is worth the investment? The answers showed why purchase price often reveals only a small part of actual value. Held Oct. 4-6 at The…
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Beyond Sustainability: Building Hotel Brand Value Through Conservation
Disclaimer: The views and opinions expressed in this guest column are those of the author and do not necessarily reflect the official policy or position of Hotel Interactive. The author may have an interest in the products, services, or business…
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Stop Chasing Cultural Relevance. Start Creating It.
Disclaimer: The views and opinions expressed in this guest column are those of the author and do not necessarily reflect the official policy or position of Hotel Interactive. The author may have an interest in the products, services, or business…
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The Independent Advantage: Creative Capital, Partnerships and New Ways to Make Hotels Pencil
Independent hotels face many of the same financial and operating pressures as their branded counterparts, often without the scale, infrastructure or built-in distribution systems of a major flag. Even so, the lack of a prescribed playbook can also give independent…