Brands

Marriott Plans to Introduce Over 35 Luxury Hotels in 2023

December 9, 2022

Marriott International, Inc., announced plans to introduce more than 35 luxury hotels in 2023. With brands including The Ritz-Carlton, Ritz-Carlton Reserve, St. Regis, W Hotels, The Luxury Collection, EDITION, JW Marriott, and Bulgari Hotels & Resorts, Marriott International has a footprint of nearly 500 luxury hotels and resorts in 68 countries and territories and has more than 200 luxury properties in the development pipeline. From Kenya to Singapore and Japan to Mexico, more than 35 new hotels are slated to open next year around the world.

The world has experienced a cultural shift following the events of the last several years, according to a study exploring the impact on the values and aspirations that matter most to guests, conducted in collaboration with Team One. “We are looking to the great reimaginers, people who perceive crises as moments of opportunity to rethink their lives and reimagine the world around them. Our collective mindset has changed from viewing travel as a luxury commodity to an activity vital to overall wellbeing,” said Tina Edmundson, global brand and marketing officer, Marriott International. “More than ever before, our guests are prioritizing more meaningful travel and time spent with loved ones, looking for experiences that reflect their personal values and enhance their overall quality of life.”

“Whether it’s a focus on nurturing closer relationships, a desire to be more present, or finding ways to make a positive impact, across our luxury brands we are evolving to allow our guests to focus on what they believe matters most,” said Chris Gabaldon, senior vice president, luxury brands, Marriott International. “As we grow our portfolio of luxury hotels and resorts in some of the most iconic and compelling destinations globally, our expanding footprint allows us to offer the transformative experiences that lead to a renewed sense of purpose and enhanced mental and physical well-being for the modern luxury traveler.”

The Ritz-Carlton
With a new aesthetic, The Ritz-Carlton brand expects to open two new hotels in North America in 2023, including its first property in America’s Pacific Northwest region with The Ritz-Carlton, Portland, and The Ritz-Carlton Paradise Valley, The Palmeraie in Arizona’s Scottsdale area. The Ritz-Carlton, Melbourne, is slated to grow the brand’s footprint in Australia next year, while The Ritz-Carlton, Fukuoka, is expected to deliver a new offering in the business district of this southwestern Japanese city. Ritz-Carlton Reserve anticipates expanding its portfolio in 2023 with Rissai Valley, a Ritz-Carlton Reserve close to the Chinese valley of Jiuzhaigou and Nujuma, a Ritz-Carlton Reserve located off the West Coast of Saudi Arabia and part of the country’s Red Sea project.

St. Regis
St. Regis expects to debut The St. Regis Kanai Resort in Mexico’s Yucatán Peninsula in 2023. In the year ahead St. Regis also anticipates expanding its footprint in North America with The St. Regis Chicago. The brand is also slated to bring its Butler Service to Belgrade and is expected to open its first two properties in Saudi Arabia by debuting a hotel in Riyadh and a resort located on its own private island within the Red Sea project. This past year also marked St. Regis openings in Qatar, India, Kuwait, and Indonesia.

W Hotels
W Hotels anticipates debuting in Prague, Budapest, Edinburgh, Sydney, Macau, and Milan. Also slated for later next year, W New York – Union Square and W Hollywood are expected to receive reimaginings.

EDITION
EDITION Hotels is expanding internationally in 2023 with new openings planned across several regions, including the brand’s first properties in Italy, Mexico, and Southeast Asia. With 15 hotels currently in the global portfolio, EDITION is projected to grow to 21 total destinations by the end of 2023, with expected openings next year to include Rome, Riviera Maya at Kanai, Tokyo, Ginza, Singapore, Jeddah, and Doha.

The Luxury Collection

With more than 120 properties around the globe, The Luxury Collection anticipates debuting properties including Turkey, Barbados, Japan, Mexico, and Tbilisi, Georgia, within the coming year.

JW Marriott
In the coming year, JW Marriott anticipates planned openings from Madrid to Jeju Island, South Korea, and Dallas to Xi’an and Berlin. The brand is also slated to enter the luxury safari segment in 2023 with the expected opening of JW Marriott Masai Mara Lodge in Kenya.

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