April 15, 2025
BITAC Sales & Marketing 2025 Panel: AI in Hospitality
SAN DIEGO, CA — At the recent BITAC/Hotel Interactive Sales & Marketing event, one of the panels dove into a…
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April 14, 2025
Case Study: The Future of Experiential Events with the Fairmont Rio de Janeiro Copacabana
During the BITAC Owners Fall 2024 conference, we presented 10 ideas that all hotels can learn from some of the…
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March 17, 2025
The Value of Soft Brands with Prime Group and Faro Blanco Resort
The last two decades have seen an explosion in soft-branded hotels, with the past few years in particular seeing…
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February 24, 2025
An Interesting Application for Hotel AI Is Guest Segment Suggestions
Hotels depend on segmentation, but why stop at just three (leisure, corporate, group)? With advancements in data streaming, APIs, data…
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February 10, 2025
Key Reasons to Pursue a Career in Hospitality
1. Climbing the Career Ladder Entry-Level to Management: Hotels typically offer a structured career path, starting from entry-level positions such…